Himmat Singh Dulawat (3x Sitecore MVP)

If you ever got a chance to implement the email campaign functionality using the default email template in EXM, then you may have observed that each email send to the users contains two links that are Unsubscribe and Unsubscribe from all from future emails campaigns. Requirement: When the user clicks on the Unsubscribe link in the email, instead of redirecting it to Unsubscribe.aspx page which is the default, the user should land on the custom page developed into the Sitecore. On the custom page, the user can choose the options from which list the user wants to unsubscribe. Solution: When the user clicks on the unsubscribe link, Sitecore default redirects to the RedirectUrlPage.aspx with decrypted query string parameter named ec_eq . The ec_eq query string parameter is the encrypted query string, and it is handled by the RedirectUrlPage.aspx process which handles the decryption of those parameters and returns Contact ID, Message-Id and others. On

 Sitecore provides location details of the user using Sitecore Geolocation API . It gives the detail of the Time zone, City, IP Address, region, Country, Post Code, Longitude and Latitude, etc. It is advantageous for marketers or developers in terms of visitor information, tracking, and personalization.  Using this information, you can apply the personalization rules for different geographical locations, tracking goals and page events. In this blog, I will let you know about How to enable the Sitecore Geolocation Service API and by using this API fetch the details of the user location using an IP Address. Enable Sitecore Geolocation Service API: First, you need to raise a request to Sitecore to activate the Sitecore IP Geolocation service. For the same, you can refer to Sitecore Documents. See the document: Set up Sitecore IP Geolocation Retrieve Geolocation Data: First, you need to make sure that XB and Analytics tracker is work